What a worthy phrase to describe the juggling act between advertisers, politicians, the public and the media. Worth reflecting on in the current focus of interest on the Murdoch empire. Justin Glyn’s article Getting the media we deserve – Eureka Street is something to chew on. To what extent does one participate in the “consent” that leads to the daily offering on the newsstand? How vigorously do we question, challenge, and research the assumptions that select what is newsworthy and how its presented? What courses in journalism do we need to take to even understand how and where to begin?

In the face of the overwhelming nature of such questions do we retire into defeated cynicism, seek to pick up engaged skepticism or adopt selective activism? Or is it a mix of all of these? Just wondering!